OpenAI Solidifies Its Ad Platform Ambitions with ChatGPT Ads Manager
OpenAI’s move into advertising is no longer theoretical. With the launch of OpenAI Ads Manager Beta, the company is beginning to look less like a pure AI subscription business and more like an emerging performance advertising platform built around conversational intent.
Meta and Google Ad Revenues Soar Thanks to AI, but the Big Picture Is Blurry
Meta and Google are proving that AI can make advertising machines stronger. Both companies are using AI to improve targeting, automate campaign creation, optimize bidding, generate creative assets and make ads more measurable. The short-term result is clear: ad revenue is growing again, and AI is becoming a central driver of performance.